Wilderness Society

Our work | Innovation

The challenge

The Wilderness Society of Australia (TWS) approached Bigfoot Fundraising to set up a new fundraising arm - a Twitch Livestreaming program called ‘Noise for Nature’ to attract new supporters in the gaming and livestreaming community.

The solution

We led the project from the ground up, developing the strategy, key messages and website, and establishing TWS’ presence on livestreaming platforms. We developed a toolkit for streamers to use, an event/competition strategy for engagement and an always-on plan for paid TikTok promotion.

The impact

TWS are now successfully up and running in this new fundraising stream, with a dedicated Noise for Nature website and new supporters in the gaming and livestreaming community coming on board to fundraise for them.

Next steps

We would love to hear from you to discuss how we can help your fundraising have a bigger impact. Get in touch
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