At Bigfoot Fundraising, we’ve always believed in “Bigger Impact Through Better Digital.” This year, we’ve seen that belief validated in a big way, particularly through TikTok. So, Why is TikTok working for Fundraising? TikTok is no longer just a platform for dance trends. It has become one of the most powerful top-of-funnel tools available for charities. Some ways it differs from the traditional use of Meta, TikTok offers: Access to younger audiences (13+) – We’ve found this

When you think of fundraising, it’s easy to think in bursts: the big tax appeal, the Christmas campaign, the emergency ask. These moments...

Tax Time has always been the heartbeat of fundraising in Australia, but in 2025, it became something more, an opportunity for bold...

At the start of this month, the Bigfoot team hit pause on the hustle for our annual planning retreat held this year at the beautiful Wine...

The 2025 Essentials Benchmarking Reports for Australia and New Zealand bring a wealth of validation to the work we do day-to day. At...

You did it. You moved someone to care, inspired them to act—and they just made a donation. But what happens next could determine whether they give again, share your cause, or forget about you entirely. Here are some quick wins to supercharge your thank you page and stop leaving value on the table.

When creating digital campaigns for your fundraising, it’s easy to get caught up on the vanity metrics that everyone’s talking about: the cost per lead, or the click-through rate. But are these really good measures of success? We think not, and here’s why. 

Tax time is one of those periods where all the charities tend to come out of the woodwork… so, how do you cut through the noise and help your supporter focus on what you have to offer? At Bigfoot Fundraising we have created a tried and tested approach to creating the most impactful end-of-financial-year campaigns. We have fine-tuned our methodologies and reaped huge results for our clients so much so that we’re thrilled to share three TOP ways you can boost your next tax-time